The Green Group Studio Blog

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Posted by on in Holidays and Special Dates

 

A couple week ago, Green Group Studio celebrated Earth Day by taking a private guided tour though the main exhibit and sea turtle rehabilitation areas of Loggerhead Marinelife Center in Juno Beach, Florida.

Posted by on in Google


On Friday, February 19th, 2016, Google made a significant change to the layout of AdWords on desktop devices. Google employee, Matt Lawson, sites this change as an opportunity to “improve the user experience on Google Search and to make that experience consistent across desktop, tablet and mobile.” While Google’s commitment to always putting the experience of their customers first is something that all businesses should aspire to, it certainly does have an impact on those businesses who utilize AdWords as a way to drive traffic to their sites.

Posted by on in Web

 

YOUR COMPANY'S WEBSITE IS JUST A CLICK AWAY, SO MAY BE ITS DOWNFALL.

Most businesses consider security an essential part in protecting their employees, their product, and even their office. They’ll often lock up executives’ offices, file cabinets, and outside doors after every work day to protect unwanted intrusion. They may even have a more sophisticated security system that includes motion detection sensors, window sensors, and night vision HD Cameras throughout the building with a security guard and check-in desk at the entrance. Either way, it’s clear that most businesses are rightfully concerned about their assets falling into the wrong hands, such as thieves or local competition, and are willing to go to great lengths to prevent it. But what’s often overlooked, in the process of spending a respectable sum of money and time on protecting an entire office, is their online presence.

Posted by on in Web

In this blog post, one of Green Group Studio’s Web Development Specialists will discuss the benefits of using an Open Source Content Management System like WordPress, instead of a website builder like Wix. A lot of people who are unfamiliar with the website development process are confused about why Wix shouldn’t be used when developing a website since they’re the cheaper option. However, the cheaper option isn’t always the best one, especially when it comes to building a visual representation of your brand. This article, which compares the differences between using WordPress versus Wix, should clarify the subject.

Posted by on in Holidays and Special Dates
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Posted by on in Marketing

Behind every good (and bad) website is a copywriter working diligently to research, organize, write, edit, and rewrite a carefully worded and masterfully crafted explanation of the history and personality of a brand. This, in combination with the additional value provided to a company’s current and potential customers through the creation of content like informational blog posts, is the duty and power of a copywriter.

Copywriting isn’t always easy, we find ourselves writing about almost everything: agricultural services, ethical towing practices, and even addiction treatments. Despite the difficulties that may come with such disparity, those fortunate enough to name copywriting as their profession are able to learn a lot about, well, a lot! Moreover, even though we’re challenged with studying and writing about a variety of unfamiliar topics, we must remain focused on the bigger picturethe brand.

Photo shared by on in Holidays and Special Dates

halloween-pic

From left to right: Halloween fun with Warlock Marc, Belinda (Piper), Alllen Potter, Caitlin (fierce panda),  Mobster Robster, Don (posessed skeleton king), Rachel red riding hood & Rich Fett.

Tagged in: fun Holiday photo
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Posted by on in Eco-Friendly

At Home:

Light and Heat Conservation

...
Posted by on in Web Design

 

UNDP has always been fundamental in the development of programs and the organization of national efforts to support Syria and its neighboring countries since the onslaught of the Syria Crisis. Recently, UNDP has developed an outline of the countries in need and the projects aimed to help them. This mobile-friendly website describes, in detail, the objectives and activities of the various response plans laid out in Villar’s book.

Posted by on in Google

b2ap3_thumbnail_New-Google-Logo.png

Looks like Google got a makeover just in time for its 17th birthday, and most people don’t seem to know what to make of it. Google’s logo—as well as and the variety of products Google offers—has undergone many changes since Google’s incorporation in 1998. When it was first launched, Google could only be reached from a desktop PC, but now—seventeen years later to be exact—people can interact with Google using a seemingly infinite number of devices, platforms and even apps. With the increased ease of access, the many people using Google have come to both recognize and trust Google’s old logo; a logo that for many years has remained recognizable, even through the subtle alterations that were noticeable but never radical. So what does it mean when a logo, especially that of a major corporation, changes drastically?

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